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Writer's pictureMadeleine Robinson

What is coaching?

Coaching is the process of facilitating a client's resources to an agreed outcome that unleashes their talents, passions, and potentials so they can experience more, know and feel more, do more, contribute more, and have more.


Coaching is a very focused conversation that primarily uses questioning to get to the heart of things and facilitate change and transformation.


Coaching is about the transformation of performance, beliefs and values, meanings and directions. It is about performance change, evolutionary change, and revolutionary change.


What is Developmental coaching?

Developmental Coaching is measured by performance in skills and behaviours, yet focuses on evolutionary change, helping a Client to develop their beliefs, values, self-identity and other meanings for a change in their performance, in any area of their life. Developmental Coaching is highly effective for Leadership and Executive Coaching, Relationship Coaching, Health Coaching, Wealth Coaching, and for releasing interferences to untapped talents and potentials.


What is meta coaching?

Coaching is by its very nature a field or discipline that works at a higher or meta position to the client and the client's experience. A meta-coach is an expert of structure and process (meaning making, detecting belief structures, frames of minds ) rather than just content. The client is his or her own best expert in content.


The Meta-Coach knows how people function and operate and is guided by the six models of; communication, change, reflexivity, implementation, systems, and self-actualisation.


What is Transformational Coaching?

Transformational Coaching focuses on revolutionary change; change to an individual or organisations purpose and direction. Transformational Coaching helps a Client to make changes that ends up changing the very direction, meaning and purpose of their life, relationship or business. Transformational Coaching is highly effective for organisations to align the performance of employees with the highest intentions of Boards, Directors and for systemic career change, self-actualisation, and realising innate gifts and potential.

What is Performance Coaching?

Performance Coaching is the form of Coaching most people think of when describing Coaching. At this first level of Coaching, a Coaches focus will be on incremental change and modification of a Clients skills and behaviours; what the Client can perform or do in action. Performance Coaching is highly effective in Workplace Coaching, Sales Coaching, Sports Coaching, and task orientated Coaching such as writing a book, winning a competition, public speaking, finding a new job etc.





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